Meet The
At PourPlay, we believe that transforming wine discovery starts with the people behind it. Our team brings together seasoned wine professionals, creative strategists, marketers, and digital innovators united by a shared passion for reshaping how the world engages with wine. With decades of experience spanning vineyards, retail, publishing, design, and technology, we combine deep industry knowledge with fresh creative thinking.
Together, we’re building a platform that bridges tradition with innovation… making wine exploration more interactive, approachable, and enjoyable for the next generation of wine lovers.
Byron Bennett – Founder & CEO
The brains behind our operation, Byron, is a Wharton Business School graduate with over 20 years in the global wine industry. Founder of Discovery Wines (NYC) and creator of the award-winning VitiVini board game, Byron combines deep retail, distribution, and partnership experience with a passion for wine education and consumer engagement. He has advised wineries and wine retailers on growth strategy, brand positioning, and consumer loyalty, and is the author of Wine 101, a widely used introduction to wine appreciation. His track record of building innovative wine businesses and forging lasting industry connections positions him to lead PourPlay’s vision of modernising wine discovery through gamification and digital experiences.
Connect with Byron on LinkedIn
Anthony Genovese – CFO
Our numbers man, Anthony, is an experienced finance and commercial leader with a strong background in fundraising, financial operations, and go-to-market strategy. He is Founder and General Partner at Auxin Capital and an active angel and early-stage investor, supporting startups from MVP through growth.
Tenisha Ramsey – CMO
Tenisha is a strategic marketing and business leader with extensive experience in brand development, partnerships, and international business growth. As Chief Marketing Officer, she leads marketing strategy, strategic alliances, and product positioning to drive innovation, scalable growth, and long-term brand value.
Connect with Tenisha on LinkedIn
Noah Schwartz – Expert Sommelier
Our wine expert Noah studied English literature at Vassar before a 13-year career in financial communications. After a decade in London, he discovered a passion for wine through courses with Michael Schuster, travel to major wine regions, and extensive tasting and writing. Returning to the U.S. in 2010, he became a wine writer for Laithwaites, later earning his WSET Diploma and the Amorim Scholarship for top U.S. results in Level 3. Today, he visits leading producers in the U.S. and Europe and tastes over 2,000 wines annually.
Sunny Fraser – Expert Sommelier
Our other wine expert Sunny Fraser, M.S., LMHC, is a global wine, spirits, and food communicator, consultant, and digital creator. A former winery owner and inventor of the award-winning “Wine Tube,” she has built brands, judged international wine competitions (including as a WIA Expert Judge), and co-hosted the Food News & Views podcast. Through her digital brand @sunnyscensce, Sunny is known as a tastemaker and trusted voice on wine, travel, and lifestyle. With a background spanning CEO roles, COO consulting, and licensed mental health counseling, she brings a rare mix of business leadership, creativity, and deep industry insight.
Connect with Sunny on LinkedIn
Aoife Brown – VP Design & Operations
Our design nerd Aoife (BA Hons in Interactive Media Arts & PG in Business & Entrepreneurship.) brings a strong background in creative strategy, marketing, and brand development, with extensive experience leading product positioning, storytelling, and design for early-stage ventures. She has worked across print, digital, and interactive media, combining a creative eye with a commercial mindset to help brands connect with modern audiences. At PourPlay, Aoife drives creative direction, user experience, and partner communications, ensuring the platform delivers both industry impact and consumer engagement. Her multidisciplinary expertise in strategy, operations, and design makes her a key force in shaping PourPlay’s vision and execution.
Connect with Aoife on LinkedIn